A sign of the times – or at least a sign that the American Airlines/US Airways merger is one step closer to done: US Airways stopped using its Twitter account over the weekend. If you try to contact @USAirways, you won’t be ignored, but from now on, responses will come from @AmericanAir.
Why Follow Airlines on Twitter?
Air travel expert and FareCompare CEO Rick Seaney says tweets often get the quickest responses since airline social media teams monitor these feeds all the time. Why do they do this? They like to nip problems in the bud. After all, who wants to be slammed or shamed on social media for all to see?
How to Get an Airline’s Attention
You want to let an airline know how you feel or ask about a specific problem. You could call the carrier but you could also be on hold for a while (and “a while” can sometimes mean hours). Instead, simply mention the airline in a tweet – using the airline’s twitter handle – and you may hear back from a social media person within a few minutes (though this can vary by airlines and circumstances).
Airline Twitter Accounts
Following an airline is simple, and you don’t have to send out any tweets, but it’s nice to know you can if you need to. Begin by signing up for a Twitter account; then it’s just a matter of finding airlines you want to keep in touch with and clicking the “follow” button. You can also follow Rick Seaney or check out the latest airfare sales from the FareCompare Deals Blog.
Here are some of the most popular carriers and their twitter handles, plus links to accounts.
- @FlyAirNZ [Air New Zealand]
*We include Spirit, although to our knowledge it is the only airline that responds to customers with auto-tweets. “A big social media team costs money,” says the frugal airline.