Alaska Airlines adds ‘Premium Class,’ the latest premium economy offering

United has Economy Plus. Delta has Comfort + and American Airlines has Main Cabin Extra. And now Alaska Airlines will soon join the club with its own premium economy offering. Will customers choose this option and will it prevent revenue erosion and/or increase revenue for Alaska Airlines? “Only time and the economic headwinds will tell if their theory maintains cruising speed,” said FareCompare CEO Rick Seaney.

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Updated: December 8, 2015